Etsy Product Image Size Requirements in 2026
Getting your Etsy product images right is crucial for standing out in a marketplace with over 90 million active buyers.
Etsy Image Dimensions
Etsy recommends images that are at least 2000px wide for the zoom feature. The ideal aspect ratio is 4:3 or 1:1 (square).
| Image Type | Recommended Size | Min Size | Ratio |
|---|---|---|---|
| Listing photos | 2700x2025px | 2000x1500px | 4:3 |
| Thumbnail | 570x456px | Auto | 4:3 |
| Shop icon | 500x500px | 500x500px | 1:1 |
| Shop banner | 3360x840px | 1200x300px | 4:1 |
File Format and Size
- Formats: JPG, PNG, GIF
- Max file size: 20MB per image
- Color space: sRGB recommended
- Up to 10 images per listing
Best Practices
- Natural Lighting - soft window light works best for handmade items
- Show Scale - include a hand or ruler for size reference
- Clean Backgrounds - use Pic1.ai for instant background removal
- Multiple Angles - use all 10 image slots
- Mobile Optimized - 60%+ of Etsy traffic is mobile
Conclusion
Great product photos are the number one factor in Etsy conversion rates.